Innovative Packaging Solutions for Luxury goods

B-Lab has its roots in 1994 when, with the name of St. George & Co, it was born as supplier of luxury packaging for jewellery and watches.

Throughout the years it has pursued the goal of innovating the packaging solutions market for luxury goods.

From concept to delivery, passing through development, sourcing, manufacturing, storage and logistics. We offer one-stop solutions for luxury goods facilitating all stages of customized packaging creation.

B-Lab has steadily invested in business development, succeeding in being partner of important niche brands in the perfumes and cosmetics world.

With its 30 years in the business, B-Lab has been able to develop its know-how thanks to a fruitful blend of cultures, to complementary expertises of the Italian and Hong-Kong offices and to the development of both industrial and taylor-made solutions.

B-Lab, as a responsible company, constantly commits itself to finding new eco-sustainable materials to be introduced in production processes, using recycled and recyclable materials as far as possible, both in production and in building a safe and sustainable workplace.



B-Lab realizes packaging enhancing uniqueness of the most precious objects. Sophisticated materials and finishes, attention to details and manual processes transform simple boxes in communication tools, able to convey emotions at first sight.


Our offices

B-Lab activity started in Alessandria headquarters, where it still has its roots: from there, it later developed worldwide thanks to its branches opened in 2011 in Hong Kong and in 2019 in Switzerland.

Our company was born in 1994 in Alessandria, under the name of St. George & Co. A few years later it took its current name of B-Lab (Italia) Srl.

In 2011 B-Lab Hong Kong branch opens

In 2019 B-Lab Switzerland branch opens

Integrated solutions for your packaging

Packaging and sale support material: B-Lab grants end to end product management, from prototyping to warehousing, meeting the needs expressed by most of luxury brands.

Utmost attention to arising needs

B-Lab is strongly convinced that a long-time success depends on the ability to satisfy to the best Customers’ requirements, following their indications and suggesting them innovative solutions.

Tailor made solutions for luxury goods

B-Lab realizes entirely customized products with projects based on specific customer's needs. From materials selection, to production and logistics, each project is born and develops through a tailor-made process.


The Team

B-Lab Team has a deep knowledge of global market. Thanks to the longstanding relationship of trust with suppliers and to the complementary expertises of Italian and Hong Kong offices, B-Lab is able to offer a comprehensive product management for luxury brands.

Carlo Canestri

Sole Director and Founding Partner

Enrico Ceriana

Sales Manager and Founding Partner

B-Lab Italy

Stefania Bernardotti

Accounting manager

Maria Rosa Lanzone

Accounting officer

Chiara Ferretti

Integrated Systems and Communication Manager

Alberto Codognotto

Warehouse manager

Abdelfettah El Hammas

Warehouse worker

Gabriele Tovaglieri

Sales manager

Simone Manzini


B-Lab Switzerland

Giorgio Scatena

Sales Manager

B-Lab Hong Kong

Jacky Yu

Branch Manager and Project Manager

Biggie Lam

Account Manager

Annie Man

Account Executive

Cat Ng

Account Executive